Boblins is the hottest preschool property in Canada
Feb 27th, 2008
“I have the luxury of seeing many new animated shows each year, as many producers are anxious to market their home entertainment products under our Treehouse Presents banner. One of the hottest new preschool properties I have come across is Boblins. The characters, storylines etc are perfect for this market…but more importantly, they have the key elements to be a successful global merchandise phenomenon. We are delighted with the exceptional sales growth we are experiencing with the Boblins DVD in Canada. The performance of the property is consistent with our expectations and we are very excited about the future prospects for the entire brand. We see significant upside in overall sales as ancillary merchandise starts to hit retail shelves later this year.
Peter Maule, Vice President, Home Entertainment and Retail Distribution. Corus Entertainment/Nelvana
